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Head of Marketing 

ACT Dental: 2018 - 2020

Accomplishments:

Led marketing objectives that assisted an increase in company gross profits by 37% in 2019

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Developed an online strategy to optimize presence that increased of website traffic by 68%.

Established content schedule, content creation, managed contests, and fan engagement which resulted in 45% increase of social media followers.

Utilized data driven modeling to launch effective, targeted, lead flywheel marketing campaigns that increase email open rate by 31% and CTR by 17%.

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Facilitated content strategy and launch campaigns of the online learning platform ACT Dental Academy that increased membership by 40%

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